Posts by Stephanie Sims
Tell me the truth: Entrepreneurship isn’t a career move
We’re lying about entrepreneurship. Not intentionally, but the effect is the same. We talk about it as just another career move—changing jobs with slightly higher uncertainty. That’s not what it…
Read MoreTell me the truth: Is my price right?
If you’re asking this, you’re not paranoid. You’re paying attention. You’ve got customers. Money is coming in. But there’s this nagging feeling that you can’t quite shake – are these…
Read MoreI wish somebody would tell me the truth
When I asked a group of founders recently what they really needed, their answer surprised me. They didn’t say funding. They didn’t say marketing help. They said, “We need people…
Read MoreSF Series: #5 Which decision will make the most of my limited time and money?
Just tell me the magic formula. THE PROBLEM I’ll just say it – there is no magic formula. There is no single “right answer” for how to build a successful…
Read MoreSF Series: #4 Does my business model actually work?
THE PROBLEM Your first customer pays you – YES! You look at your bank balance – YIKES! If your customers are paying, why is there more money going out than…
Read MoreSF Series: #3 When can I stop wearing all the hats & who do I hire first?
THE PROBLEM Founders often build their financial models backwards–and there are two stages to this faulty foundation. THE SOLUTION Instead of letting you say, “Here’s how much revenue I’m going…
Read MoreSF Series: #2 How long will it take my business to turn a profit & how much will it cost?
HE PROBLEM There’s a lot of noise around doing “all the things” in your business. Everyone’s telling you the best practices for getting clients, for social media, for customer service.…
Read MoreSF Series: #1 Am I leaving money on the table or losing money on every sale?
THE PROBLEM If each sale isn’t profitable, you can’t “make it up with volume”. You need to know that at some point, you can charge more for your product or…
Read MoreKeeping it together as a founder (Without oversharing or burning out)
Entrepreneurship is a roller coaster. There are days you feel unstoppable and days you wonder why you ever started. As a founder, you carry a unique burden: How do I…
Read More🤔 QUESTION: Why do so many entrepreneurs avoid planning?
😊 ANSWER: Most people sit at one of two extremes. Either: Both mindsets can stall progress. Sometimes, it’s even worse: you try to use a recommended template, spend hours and…
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